LONDON – Ridley Scott's Prometheus is set to extend its own eye-popping record at the BFI Imax screen as it posts even larger numbers for ticket pre-sales before a movie launch.
STORY: Ridley Scott’s 'Prometheus' Breaks IMAX U.K. Pre-Sales Record
Scott's movie, starring a galaxy of stars including Michael Fassbender, Charlize Theron, Noomi Rapace, Idris Elba and Logan Marshall-Green, has earned £470,977 ($737,588) from the 30,000 tickets booked.
By the beginning of May, the BFI Imax said it had booked 18,287 tickets in its first full week of presales at the theater. At that time, ticket sales translated into £293,312 ($474,687) in gross pre-sale tickets, the highest grossing week ever.
Now, one week out from rollout pre-sales have continued to smash pre-sales levels from the 30,000 tickets booked.
That level of pre-booking outruns previous records posted by James Cameron's Avatar and Harry Potter and the Deathly Hallows Part 2.
The 20th Century Fox distributed movie marks Scott’s return to sci-fi, a genre he is credited with helping to define with his Alien and Blade Runner films.
Prometheus details the story of a team of explorers who discover a clue to the origins of mankind on Earth, leading them on a journey to the darkest corners of the universe. There, they must fight a terrifying battle to save the future of the human race.
The movie opens in Imax with midnight screenings beginning May 31.
