'Angry Birds' Successor - 'Amazing Alex' - Being Readied by Rovio
Rovio is hoping to repeat its "Angry Birds" success with a new videogame called “Amazing Alex.”
The game, a revamp of a pixelated precursor called “Casey's Contraptions,” is scheduled for release within the next two months, Rovio CEO Mikael Hed said on a Finnish television breakfast show on Friday.
A physics puzzler, it centers on a young boy, Alex, who likes to build things.
The big question is whether “Alex” can spawn the same kind of success as the avian demoliton derby "Angry Birds."
Also read: 'Angry Birds' Hawked to Hollywood Hitmakers
Obsessively played on smartphones around the world, the game flew past the one-billion mark in total downloads earlier this month, the company has said. It was iTunes' top-selling app in 2011.
An "Angry Birds: The Movie" is reportedly in development at Marvel Studios, and a series of "Angry Birds" animated shorts geared for multiple platforms is set for this fall from Rovio.
And the brand also has blown up in terms of merchandising, inspiring a vast array of products -- plush toys, candy, figurines -- and Rovio is gearing up to open a second theme park (the first is in Finland) based on the game in China.
Rovio picked up “Casey's Contraptions” from developers Snappy Touch and Mystery Coconut.
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