Beck's Sapphire Super Bowl ad is silky smooth with R&B hit [Video]

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Beck's Beer Super Bowl 2013 ad
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Beck's Beer Super Bowl 2013 ad

Beck's is putting the R&B in beer with its sleek new brew, Beck's Sapphire.

In this ad, which will air only once during the Super Bowl, the beer has a surprise underwater admirer: a swooning black fish that's mesmerized by the black Beck's Sapphire bottle.

[Related: Bud Light's Super Bowl ad is looking to get 'lucky']

Much like Kaley Cuoco's Toyota RAV4 game-day ad, this commercial features a well-known '90s jam: "No Diggity," originally by Blackstreet, is performed in this spot by up-and-coming crooner Chet Faker.

The San Francisco 49ers will take on the Baltimore Ravens in Super Bowl XLVII, which airs Sunday, 2/3 at 6:30 PM on CBS.

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