CBS’ ‘Under The Dome’ Gets DVR Lift In Live + 3; Ties Fox’s ‘The Following’

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CBS’ ‘Under The Dome’ Gets DVR Lift In Live + 3; Ties Fox’s ‘The Following’
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CBS’ ‘Under The Dome’ Gets DVR Lift In Live + 3; Ties Fox’s ‘The Following’

The Live + 3 results of the premiere of the series from Steven Spielberg and Stephen King didn’t shatter any glass ceilings but it did add a full ratings point to Under The Dome’s pull among Adults 18-49. The dystopian drama rose 30% to a 4.3 from the strong 3.3 L+SD rating of its June 25 debut. That also ties Under The Dome with the Live + 3 result that the premiere of Fox’s The Following received earlier this year. The Following’s 34% rise from its 3.2 L+SD rating also came with a heavy “Set Your DVR” campaign by Fox during the lead up to the series’ launch. A tactic that CBS did not repeat with Under The Dome. However, despite its boost, Under The Dome did not hit the high that Revolution received in its Live + 3 debut numbers last year. The NBC dystopian drama garnered a 5.45. Up 33% over the L+SD of its September 17, 2012 debut, the 1.36 ratings points jump was a time shifting record for the both NBC itself and any series debut on any of the Big 4. In other numbers, Under The Dome saw a 1.2 Live + 3 ratings point increase among Adults 25-54 from 4.5 to 5.7. In terms of viewers, Live + 3 results saw the new CBS series rise by 3.16 million viewers to 16.69 million.

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