Has Fox News Channel found the new queen of primetime cable news? In her second night on Fox News’ new primetime lineup, Megyn Kelly clocked the highest adults 25-54 rating across all of cable news, building on her Bill O’Reilly lead-in. Kelly averaged 623,000 demo viewers and 2.8 million viewers overall — and did it without Sen. Ted Cruz, her premiere-night big “get.” Compared to her maiden voyage in primetime the previous night Kelly’s show jumped 116% in the demo and 34% in overall audience. In so doing, she beat CNN’s Piers Morgan and MSNBC’s Rachel Maddow combined — in both metrics. Morgan logged 590,000 viewers, 169,000 of them in the demo; Maddow logged 1.1 million viewers, 291,000 in the demo.
At 8 PM, The O’Reilly Factor continued to snag cable news’s biggest overall audience, 3 million viewers; 578,000 of them fit into the cable news demo. Meanwhile, Greta Van Susteren, who now kicks off FNC’s primetime at 7 PM, attracted an average overall crowd of 1.8 million viewers, 317,000 in the demo, finishing first among cable news nets on both counts.Rounding out the night, FNC’s Hannity scored 2.2 million viewers, 517,000 in the demo. In fact, FNC’s entire primetime lineup came in No. 1 in both metrics, beating MSNBC and CNN combined. On its first night, FNC’s new primetime was edged by MSNBC in the demo in a couple slots. Look as though the FNC audience is catching on to the new slate.
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