Sanjay Gupta’s ‘Weed 3’ Scores Time Slot Win Over Fox News in Key Demo
CNN has an especially good reason to celebrate 4/20 this year: The premieres of “Weed 3: The Marijuana Revolution” and the new original series “High Profits” created a heavy buzz on Sunday night, giving the news network some head-spinning ratings.
“Weed 3: The Marijuana Revolution,” reported by Dr. Sanjay Gupta, premiered at 9 p.m. and averaged 299,000 viewers in the key 25-54 news demo, versus Fox News’ 188,000 demo viewers in the time period and 98,000 demo viewers during the period.
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At 10 p.m., the eight-part docu-series “High Profits” — about a business-minded couple (pictured above) with a plan to franchise marijuana — premiered and averaged 284,000 demo viewers, compared to 205,000 for Fox and 115,000 for MSNBC.
Now there’s something to puff up about.
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